
Services covered
| Goals |
- Website design
- Search engine optimisation
- Online marketing strategy
- Website management
| - A website that reflected the values of the business
- Lead generation
- Achieve high search engine rankings for primary key phrases
|
Alan W. Simons & Co is a Bournemouth based accountants that specialises in advising owner managed businesses and their families. The company prides itself on providing a ‘one stop shop’ for all aspects of accountancy, tax and business advice.
The company’s principal Alan commissioned us to create a website that would accurately reflect his company’s values and attract new customers.
The company primarily relies on word of mouth referral for business development. We worked with Alan to create an online marketing plan that focused on natural search engine results. We optimised his site to achieve good Search Engine Rankings on the leading search engines including Google, Yahoo and MSN.
The online marketing plan focussed on a collection of effective local search phrases that the site was optimised for. Every stage of the web design and website setup process was then geared toward delivering the maximum number of quality visitors from these phrases.
Working together with Alan we created a great looking site with well written, engaging content to explain his businesses approach and services, with the aim of creating new business leads.

“Thanks for all the hard work on the site. It looks fantastic and presents our business well to potential customers. We have had very positive feedback on the site from existing and potential customers.”
Alan Simons - Principal, Alan W Simons & Co – Bournemouth Accountants